InBrace • Product Packaging
InBrace is a teeth straightening system using Smartwire technology to gently move teeth into place. The best part? It attaches behind the teeth, making it completely invisible. A innovative product such as this needs sleek, modern packaging. I designed this box to hold the product itself, the various sized wires needed throughout treatment, and an instructional brochure. The lid is magnetic, which keeps it securely in place without the hassle of snap buttons or string. It needed to be small and easily stored, so as not to inconvenience the orthodontists that would receive the product and keep it in their offices. It also needed to be eye catching in a way that showcased the ever so cool technology, with the implication that it truly is invisible. Thus, this packaging was born.
- January 23, 2015